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BLoCCo teMatICo a
le basi della programmazione
L
ionel Messi, the Barcelona phenomenon and two-time
FIFA World Player, wore one in September, and again as a
special tester during an exhibition game. The object of desire
for millions of football fans is a special version of the F50
adiZero, a shoe Adidas launched in 2010. What makes this accessory
special is a tiny chip inside the sole of the shoe whose job is to
transmit wireless data and information about the performance of
the athlete wearing it to a synchronized computer or mobile device.
From a technical standpoint, the objective of this technological
innovation is easy to guess: real-time digital information on the
player’s physical performance that can be compared to a previous
performance or to that of a fellow teammate.
The package, in addition to the two shoes with the chip, includes
software to analyze and categorize data on a smartphone or personal
computer and sells for
€
245 ($ 338 in the U.S.). Not exactly a price
within everyone’s reach, especially young people, but according to
several experts the brand’s appeal and the electronic add-on will
convince many consumers to purchase it.
sMart-ChIPs
In FootBaLLer’s
shoes
FIFA
FIFA World Player was an
association football award
given annually to the male
and female player who were
thought to be the best in the
world.
GLOSSARY
Chip:
a
semiconductor
chip typically made
of silicon, onto
which an integrated
microcircuit is
placed using a
photolithographic
process.
Source:
ilsole24ore
Talk
There is a new soccer
shoe on the market
destined to become the
object of desire for many
fans of this sport.
Understand
How the special features
of this sports shoe
become an effective
means to monitor an
athlete’s performance.
Read
Lionel Andrés Messi, a
well-known Argentine
footballer, a forward
for Barcelona and the
Argentina national
football team, of which
he is the captain.